Organise the business question, audience, factual material and visual narrative into a clear content brief.
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1 | Define the communication objective
State the business question, intended reader and next step the content should support. ORBIT’s brief is to help readers understand the connection between the Group narrative and its AI, trusted data, compute and energy content.
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2 | Organise facts and source material
Record company names, business roles, applicable material and usable image sources. Identify confirmed information, study concepts and material still needed, giving both languages a shared content foundation.
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3 | Give each image a content task
A galaxy establishes Group identity, Earth and city imagery provides international and geographic context, and server and campus views introduce technical subjects. Define what each image helps the reader understand before selecting the frame and viewing scale.
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4 | Shape the bilingual page together
Chinese and English share terminology, sources and information hierarchy, with headings and paragraphs shaped to each language’s rhythm. Allow space for headings and review list covers and mobile compositions so text and imagery support understanding together.
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5 | Review the full reading path
Review the subject from the opening through body text, captions, related resources and the contact entry. Retain source and credit for real imagery and study labels for concept imagery; every caption should correspond to the actual frame.
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6 | Deliver content that remains usable
Deliver bilingual writing, an image and source register, composition notes, captions and related entries. Subsequent users should be able to find the supporting material and continue the same direction as topics or pages develop.